DogstarLA, an emerging pet service start-up, is quickly developing into a highly-reputable premier pet-care business in Los Angeles that caters to the devoted, but busy pet owner. The target demographic is the animal lover that values service, experience, and reputation in their pet caretaker. The founder, Stephanie Seaholm, an active animal-rights advocate and local champion of animal rescue organizations with more than 15 years experience in the care and training of domestic animals, has a unique service that focuses on improving pet health through regular exercise, consistent schedules, and organic foods for her furry clients.
Her company branding tools are both economical and effective, and boast her upbeat attitude and passion for proper animal care through consistent messaging on her website, business cards, flyers, and other collateral. Because her business depends largely on word-of-mouth referrals, her social marketing outlets engage her audience with helpful tips, pet adoptions, and pet industry news –serving as a valuable resource for her growing roster of clients.